{"id":1198,"date":"2021-06-29T15:40:18","date_gmt":"2021-06-29T15:40:18","guid":{"rendered":"https:\/\/www.gammaux.com\/servicios\/experience-design\/"},"modified":"2021-10-08T15:12:42","modified_gmt":"2021-10-08T15:12:42","slug":"experience-design","status":"publish","type":"servicio","link":"https:\/\/www.gammaux.com\/en\/services\/experience-design\/","title":{"rendered":"UX\/UI Design"},"content":{"rendered":"\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group container mb-5\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"has-text-align-center wp-block-heading\">How we work<\/h3>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group timeline-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group timeline-element\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"h4 title wp-block-heading\"><strong>Concept and functional design (UX)<\/strong><\/h3>\n\n\n\n<p>We devise and test hypotheses through user flows and iterative wireframes. The objective of this is to check the functionality of the project and agree upon its technological conditions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" width=\"720\" height=\"446\" src=\"https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/concepto-diseno-funcional.jpg\" alt=\"\" class=\"wp-image-1431\" srcset=\"https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/concepto-diseno-funcional.jpg 720w, https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/concepto-diseno-funcional-300x186.jpg 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group timeline-element\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"h4 title wp-block-heading\"><strong>Visual design (UI)<\/strong><\/h3>\n\n\n\n<p>We determine the style of the product, devising and creating visual resources that will shape its narrative. We bring the visuals and content to life so that we can preview the user experience.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" width=\"720\" height=\"446\" src=\"https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/diseno-visual.jpg\" alt=\"\" class=\"wp-image-1437\" srcset=\"https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/diseno-visual.jpg 720w, https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/diseno-visual-300x186.jpg 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group timeline-element\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"h4 title wp-block-heading\"><strong>Design systems (DS)<\/strong><\/h3>\n\n\n\n<p>We build consistent and scalable design systems that will empower IT teams through guidelines and collections of reusable components.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" width=\"720\" height=\"446\" src=\"https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/sistemas-de-diseno.jpg\" alt=\"\" class=\"wp-image-1447\" srcset=\"https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/sistemas-de-diseno.jpg 720w, https:\/\/www.gammaux.com\/wp-content\/uploads\/2021\/06\/sistemas-de-diseno-300x186.jpg 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/figure>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group container orange-titles\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"has-text-align-center wp-block-heading\">Techniques and methodologies<\/h3>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"has-luminous-vivid-orange-color has-text-color wp-block-heading\">Service Blueprint<\/h4>\n\n\n\n<p>Map that shows the relationships between different services from the user\u2019s point of view. The end goal is to improve the efficiency of the service to the client through design.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"has-luminous-vivid-orange-color has-text-color wp-block-heading\">Collaborative workshops<\/h4>\n\n\n\n<p>Participatory sessions that involve both the design team and the end user. This way, both sides can share their point of view and reach an understanding.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"has-luminous-vivid-orange-color has-text-color wp-block-heading\">Information architecture<\/h4>\n\n\n\n<p>Organising information in a way that prioritises usability and findability. The objective is to make information as easy to understand and assimilate as possible.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"has-luminous-vivid-orange-color has-text-color wp-block-heading\">Interaction design<\/h4>\n\n\n\n<p>A discipline that studies how users and technology communicate with each other. It helps us to predict how the user will interact with the system and how we can design new systems.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"has-luminous-vivid-orange-color has-text-color wp-block-heading\">Prototyping<\/h4>\n\n\n\n<p>Model of the final product that allows us to test certain characteristics without having to fully develop the product. A valuable way of collecting feedback on the design.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"has-luminous-vivid-orange-color has-text-color wp-block-heading\">User testing<\/h4>\n\n\n\n<p>Usability test that observes users whilst they use the product or service. This is recommended for the development of new products or the redesign of existing ones.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>From making the prototype to creating ux\/ui designs. We design the whole customer journey and experience together with stakeholders, and always with the end user in mind. This ensures we offer the best solution for the challenge at hand.<\/p>\n","protected":false},"featured_media":1135,"template":"","class_list":["post-1198","servicio","type-servicio","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Visual and Conceptual Design Agency - GammaUX<\/title>\n<meta name=\"description\" content=\"We provide customised solutions for branding, interaction design, visuals and design systems. 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