How we work
Concept and functional design (UX)
We devise and test hypotheses through user flows and iterative wireframes. The objective of this is to check the functionality of the project and agree upon its technological conditions.
Visual design (UI)
We determine the style of the product, devising and creating visual resources that will shape its narrative. We bring the visuals and content to life so that we can preview the user experience.
Design systems (DS)
We build consistent and scalable design systems that will empower IT teams through guidelines and collections of reusable components.
Techniques and methodologies
Service Blueprint
Map that shows the relationships between different services from the user’s point of view. The end goal is to improve the efficiency of the service to the client through design.
Collaborative workshops
Participatory sessions that involve both the design team and the end user. This way, both sides can share their point of view and reach an understanding.
Information architecture
Organising information in a way that prioritises usability and findability. The objective is to make information as easy to understand and assimilate as possible.
Interaction design
A discipline that studies how users and technology communicate with each other. It helps us to predict how the user will interact with the system and how we can design new systems.
Prototyping
Model of the final product that allows us to test certain characteristics without having to fully develop the product. A valuable way of collecting feedback on the design.
User testing
Usability test that observes users whilst they use the product or service. This is recommended for the development of new products or the redesign of existing ones.
